Module 3 - Graphic design Unit 3.1 - Graphic design, the basics: History of graphic design
3. Complete summarising the main steps in the history of graphic design.
When? Prehistory What? Animal pictures, handprints, and events drawn on 1.
When? 2. What? • 3. , , and were produced and distributed → graphic design emerged as a distinct profession • 4. : person who made posters and billboards → link between graphic design and 5.
When? Early 20th century What? • Advertising agencies and publishers hired 6. to organise all visual elements of their communication in a pleasant whole • New Kind of Printing Calls for New Design by 7. → term 8. = how he organised and managed visuals in his works • 9. (1919, Germany) → aesthetics must combine with functionality, simplicity, 10.
When? 20th and 21st centuries What? • Dynamic and 11. field • Affected by: virtual reality, augmented reality, artificial intelligence, 12.
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.1. When? 38,000 BC What?
aperta
Soluzione suggerita:Early cave paintings
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.2. When? 3,300-3,000 BC What? aperta
Soluzione suggerita:Sumerian written languages – iconography
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.4. When? 700’s What? aperta
Soluzione suggerita:Medieval calligraphy
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.5. When? 1100 AD What? aperta
Soluzione suggerita:European heraldry – coat of arms, first logos
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.6. When? 1440 What? aperta
Soluzione suggerita:Invention of the printing press – ability to recreate text, art, and design
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.7. When? Early 1600’s What? aperta
Soluzione suggerita:First mass-printed ads
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.8. When? Early 1600’s What? aperta
Soluzione suggerita:Lithography – printing with coloured inks, paintings for home décor and new opportunities for advertising
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.8. When? Early 1600’s What? aperta
Soluzione suggerita:Lithography – printing with coloured inks, paintings for home décor and new opportunities for advertising
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.9. When? Late 1800’s What? aperta
Soluzione suggerita:Art Nouveau – no realist depictions but abstract representation
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.10. When? 1903 What? aperta
Soluzione suggerita:First graphic design agency in Austria
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.11. When? 1919/1925/1950’s What? aperta
Soluzione suggerita:Bauhaus, Art Deco, Swiss Design – modern shapes and typography
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.12. When? 1940’s What? aperta
Soluzione suggerita:Paul Rand – new logo designs and writing
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.13. When? 1980’s What? aperta
Soluzione suggerita:Basic digital era – graphic art accessible to masses + modern branding (MTV)
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.History of Graphic Design in 2 Minutes – Graphic design fundamentalsposted by CryeStudio – Learn Graphic Design. Watch the video and complete the following timeline with the missing information
4.15. When? Future What? aperta
Soluzione suggerita:Combination of technological innovation, societal shifts, and creativity of designers